BEOWULF ALLEY THEATRE’S FACE LIFT

By Ashley James Zocalo Magazine
Beowulf Alley Theatre's renovated facade is complete and set to make its grand debut to the Tucson community this Saturday, Feb. 12, during 2^nd Saturdays Downtown.
The facade and new marquee were funded by a city grant program that provided approximately half of the total cost of the project which was about $60,000. The theatre matched the city grant through its own, separate fundraising efforts.
There will be a "formal" illumination of the marquee just after sunset, according to Beowulf Alley Theatre Managing Director Beth Dell.
According to Dell, the facade was designed by architect Bob Vint & Associates who modeled it after the art moderne style, with a streamlined and geometric inspired design.

photo: Ashley James

So far, the reaction to the new look has been a positive one.
Dell has noticed many more curious people walking through the theatre doors to check things out. "It is really funny to us that so many people didn't know we were here," said Dell, "We have found that it really does make a difference."
Beowulf Alley Theatre Actor Lucas Gonzales believes that business has improved since the makeover.
"Beowulf had a problem with ticket sales because people could not find the place," he said. The
Downtown Tucson Partnership manages the facade improvement program - a grant program that has already given a new look to various downtown buildings.
In celebration of Beowulf's new marquee, an evening of sketches from all of the theater's programs including Active Imagination, Old Time Radio Theatre and Late Night Theatre will be presented. The lighting ceremony starts at 6 p.m. with performances throughout the evening.

6:45pm Active Imagination Theatre (for kids of all ages)

7:15 pm Old Time Radio Theatre (family friendly)

7:45pm Out to Lunch Theatre (family friendly)

8:15pm The Beauty Queen of Leenane (recommended for 13 and up)

8:45pm Late Night Theatre (recommended for ages 17 and up)